If you really want to start a business, there are several avenues you can take. Start a small business organically and try to grow it over time. Come up with a problem big enough to solve and maybe an investor will give you the money to try and build the solution. Or, if you’re more interested in a solo, lifestyle-focused entrepreneurial path, you might want to consider YouTube.
YouTube video content continues to grow in popularity as a source of entertainment and a possible channel to start an entrepreneurial business. Whether you believe that YouTube is a platform or a marketplace, it doesn’t matter. The reality is that it has become one of the most powerful platforms/marketplaces in the world. According to article on February 2022 by hoot suite, here are some of the most powerful stats on youtube:
– In total, the site gets 14.3 billion visits per month: that is more than Facebook, Wikipedia, Amazon and Instagram.
– With more than 14 billion visits per month, YouTube is one of the largest players on the internet, right after parent company Google. “YouTube” also happens to be the third most popular search term on Google.
– 694,000 hours of video is streamed on YouTube every minute; that’s more than Netflix.
– 81% of internet users have used YouTube.
Check out some of the highest paid YouTubers right now for inspiration. You will see that it is ordinary people, even some children, who have managed to grow a following that makes them millions of dollars today. Taken from a Intuit Mint article As of August 24, 2022, here are some of the best entrepreneurs on YouTube today.
Mr Beast: With estimated earnings of $54 million a year and a whopping 96.5 million subscribers, Jimmy Donaldson, aka Mr. Beast, tops the list of highest paid YouTubers.
Markiplier: With estimated earnings of $38 million a year, Mark Fischback, aka Markiplier, has been in the YouTube monetization game for about a decade. He only has about a third of Mr. Beast at 32.9 million.
Nastia: With estimated earnings of $28 million per year, The Like Nastya channel tops the list of most watched YouTube channels ever. Nastya’s loyal 96 million subscribers tune in regularly.
Ryan’s world: With estimated earnings of $27 million per year, Ryan’s World is a YouTube channel that dominates in views, subscribers, and revenue. With 32.6 million subscribers, 10-year-old Ryan Kaji is one of the youngest YouTube entrepreneurs.
Guy perfect: With estimated revenue: $20 million per year, The Dude Perfect channel has 57.6 million subscribers, making it the most subscribed sports channel on YouTube.
There’s no denying that the world has moved on to video and that YouTube may just be offering the right kind of entrepreneur a great opportunity to start a business with little to no money. It will take hard work to succeed, but others before you become successful. Research and learn from them and maybe try one of the options below. Here are some of the top business opportunities that can help you start a business on YouTube:
Video content creator: You are responsible for creating engaging and entertaining videos that grab the attention of your audience. This can be anything from vlogs, how-to videos, comedy skits, or other videos like animation or short films.
Social Media Influencer: Here you would use your social media accounts on social media platforms like YouTube to promote products or brands that you love. Featured channels can be very profitable, but you need to stay active.
gamer: This is a popular idea because there are many YouTube users and gamers who would like to see others play. As a gamer, have a great channel banner.
Travel show: You could film your travels and then upload the video footage to YouTube. This would be a great way to share your experiences with others and inspire them to travel too.
ecommerce marketer: You can start a channel to promote your ecommerce business. This is a great way to reach new customers, make your business stand out and increase sales.
Info-product Marketer: You can share your expertise on YouTube and create and sell information products such as eBooks, online courses, and webinars. This is a great way to generate email marketing leads and build your brand.
Affiliate Marketer: As an affiliate, you can promote products and services and earn commissions on sales. This is a great way to monetize your YouTube channel.
How To Tutorial Video Creator: You can create how-to videos that teach people how to do something, or put it together, while promoting and monetizing the product or service you’re making the video on.
Test products: You can start a business and get paid to test products and give an honest review on your YouTube channel.
YouTube keyword research: This company is not in the business of making videos. Instead, you would offer keyword research services to other YouTubers to help their videos rank higher.
YouTube itself was founded by three former PayPal employees who eventually sold the company to Google. So here’s a startup created by entrepreneurs that creates even more entrepreneurs. It might be worth researching if your interests and passions match the potential entrepreneurial opportunities on YouTube.